Rosati & Associates

Crisis Communications

If you or your company have any expectation of being thrust into the public spotlight because of accusations made by antagonists in the public sector, you can certainly use our help.

On the other hand, your company may be involved in an on-going issue where you can use some guidance. Areas where our assistance may be necessary include environmental problems, plant or employee issues, or helping to sway state or local public opinion on some important issue that is creating a problem for your company.

There are two important things to remember about crisis communications.

First, it involves foresight - "crisis planning" for unexpected problems. Who speaks for you? Who participates in framing the message in a time of emergency? And, if you have no designated spokesperson, then what do your employees tell the reporters at the door?

The second thing to remember about crisis communications is that when the chips are down, nothing speaks like experience. We can help with both.